ChatGPT SEO for estate agents
Is ChatGPT recommending your estate agency - or your competitors?
When someone types “Best estate agent in [their city] for selling my house” into ChatGPT, Perplexity, Claude, Gemini or Bing Copilot today, one of three things happens: it recommends you by name, it recommends a competitor instead, or it says it doesn't know anyone. Find out which in 60 seconds - free.
What we see across estate agents
The patterns that hurt estate agencies.
Vendor instructions going to the same chains (Foxtons, Purplebricks, Yopa, Redfin, Compass, Coldwell Banker) ChatGPT defaults to
Landlord lettings briefs shortlisting larger national franchises
First-time-buyer queries surfacing online-only operators rather than your local office
Example queries we test against
The exact searches ChatGPT gets asked about estate agents.
“Top-rated estate agent in [city]?”
“Letting agent for landlords in [city]”
“Real estate agent to sell my home in [city]”
The free audit picks the four highest-intent queries for your specific business and fires them against ChatGPT. You get the verbatim responses + a visibility score 0-100.
Estate Agents & Realtors-specific moves
The directories that move the needle for estate agents.
Generic local-SEO advice tells you to list on Yell and Yelp. That's table stakes. For estate agents specifically, these are the platforms that LLMs cite when asked about your trade - and most estate agents have never claimed them properly.
NAEA Propertymark (UK)
UK estate agency professional body member directory, regulated trust signal
The Property Ombudsman (UK)
UK government-approved redress scheme membership LLMs treat as a credibility marker
NAR - National Association of Realtors (US)
Largest US trade body, Realtor.com agent directory
state Realtor association directories (US)
Authoritative state-level Realtor listings
REIA + state institute (Australia)
Real Estate Institute of Australia + state institutes (REIV / REINSW / REIQ etc.) - the AU industry bodies
The full directory list lives in Sheet 7 of the £99 workbook - tiered by AI impact, with submission instructions for each.
How it works
Three options, all designed for estate agents.
Free
60-second audit
See your visibility score across ChatGPT today. No card, no email. Verbatim AI responses.
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£99
DIY workbook
23-sheet implementation playbook customised for estate agents. Run it yourself in a weekend.
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£499
Full fix in 14 days
We run the entire playbook for you. Money back if your score doesn't move.
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Other industries
Find out if ChatGPT recommends your estate agency.
60 seconds. No card. Honest result.
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